SELECT * FROM `podcast` WHERE (`Active`) AND `podcast`.`PodcastID` = #EpisodeNum# Business Podcast Consultant - PodWorx Corporate Podcasting Services

Business Podcast Consulting that Delivers Fast Results. Guaranteed.

Would your company benefit from an extra 15,000 hours of one-on-one time with your customers & prospects? Do you like the idea of placing your message in your customer’s home, car and work? Are you struggling to differentiate your business from that of your competitors?

If so, we think you'll find this website very helpful.

At PodWorx, we recognize that there is more to words then what is set down in print—that it takes the human voice to infuse them with the shades of deeper meaning. And it is with this knowledge and years of expertise that will allow us to help you measurably improve the way you communicate with your customers, prospects, and employees.

PodWorx has done an outstanding job ensuring our new podcast is consistent with Interwoven's attentiveness toward engaging our customers more effectively while at the same time continuing to improve our customer's experience when working with the company.

Heidi Lorenzen
Vice President of Corporate & International Marketing

Functional Equivalency—
Is it Happening to You Right Now?

When most companies set out to sell and market their products or services, they tend to use the same techniques as everybody else in their line of business. . .

  • Restaurants use restaurant marketing techniques,
  • software companies use software company marketing techniques,
  • casinos use casino marketing techniques,

. . .and so on.

But if you do the same thing as everybody else, you look like everybody else. The fancy marketing term for that is Functional Equivalency.

What’s really needed to increase the connection between you and your prospects is to stop producing yet another bit of written marketing collateral (which is the same thing your competitors are likely working on right now), and try something better—and much more impactful. You can turn the day-to-day efforts of your company into an ongoing story that gives your listeners a real sense of who you are, what you do—and how you are solving the problems facing your customers & prospects.

This is what PodWorx®, Inc. does.

When deciding upon a company to produce our new podcast series, we sought a firm that could exhibit the creativity necessary for such an important initiative and demonstrate a clear methodology for success. PodWorx surpassed our requirements with great enthusiasm and a clear sense for what needs to be done to be successful in the business podcast arena.

Steve Huey
Chief Marketing Officer

Put an End to Wasteful Podcasting Effort—
It’s the Four P’s of Podcasting® that Prevents Podcast Failure

We Plan, Produce, Publish and Promote* your business podcast so that you may finally extend the same emotional power your sales and support people are using today—their voice—to an unlimited number of people around the world (or just down the street)—all day, every day.

And it’s the implementation of the Four P’s of Podcasting methodology that will eliminate the mistakes found in most corporate podcasts—mistakes that accidentally push their customers away from these companies instead of bringing these two groups closer together.

Who is Listening?

This is the best part. Besides being able to demonstrate your credibility through a medium that is not colored by the media (which is unable to distribute long-form content), your podcast listeners are a self-selected, prequalified audience that has specifically asked for your guidance and insight into a subject matter that is important to both you and your listeners.

The PodWorx Guarantee

We recognize that your reputation is on the line. Quite frankly, many people would rather eat dirt then risk their reputation by trying to find a great podcast production company. We want to make this process easy for you. Here’s how we do it:

We are so confident that we’ll know exactly how to best customize your company podcast that if PodWorx does not deliver exactly what you were hoping for, in both the quality of the show and the response it gets from the people you most care about, we will simply give you all your money back.

One Last Thing to Consider – It’s Important

100% of PodWorx’s 2006, 2007 and 2008 business podcast customers continue to be clients in 2009. This is because like you, they were required to work with a podcast production firm that delivers exactly upon their goals (which varied from customer to customer). And they found that company in PodWorx.

It’s important to note that we don't choose to work with everybody who calls. Because of our attention to detail, we only have the resources to work with a select number of companies. But here’s the good news:

If you are one of those companies, you will enjoy working with a business that has delivered 21,676,383 MINUTES of downloaded podcast episodes. Played as one episode after another, that would be the same as over 41 YEARS of one-on-one time with a person who has raised their hand and said, “tell me your story”. There’s nothing else online that delivers that level of intimacy. And PodWorx makes that happen.

Scott Whitney is one of the few people who actually makes his living doing what he recommends to his clients. When Scott talks about how to monetize, market or grow a podcast, he is speaking from direct experience about what works and what does not. If you're looking for expertise on podcasting, there is no one better than Scott and PodWorx.

Tim Bourquin
Founder & CEO
TNC New Media

Whether rolling out an externally-facing podcast, or an Intracast™ (an internal podcast for your employees/partners), when you do it right—your customers, employees and prospects will thank you.

Don't be caught wondering if a podcast undiscovered from your company will lead to a sale for the competition:


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