If you’re new here, you may want to subscribe to my RSS feed. Doing so will ensure you have a constant flow of new ideas, tips and suggestions around corporate podcasting. Thanks for visiting!I’m flying out to Boston next week to work with a customer on an Intracast. This customer came up with […]
Posted on July 23rd, 2008 by Scott Whitney
Filed under: Podcast Reasons List, Podcast Thoughts | 3 Comments »
I’m telling you, our listeners are a lovely bunch of coconuts! As I mentioned in episode 58 of the BRAND NEW Living in Las Vegas Podcast, we were thinking about organizing an informal meet up with our listeners in conjunction with the upcoming New Media Expo. Based upon the personal emails I received, we’d […]
Posted on July 16th, 2008 by Scott Whitney
Filed under: Podcast Thoughts, Speaking | No Comments »
We are in the final stages of developing a brand new website for one of our long-running shows, the Living in Las Vegas Podcast. One of the most exciting things we’re developing is the seamless integration of a stand-alone blog along with the podcast content. For companies interested in reaching out to their customers […]
Posted on July 8th, 2008 by Scott Whitney
Filed under: Podcast Thoughts | 2 Comments »
. . .here’s something you must put on your calendar.
I’m proud to have been selected as one of the speakers presenting at the 4th Annual New Media Expo 2008 in Las Vegas on August 14-16, 2008. Being held at the Las Vegas Convention Center, the New Media Expo is a convention that continues to […]
Posted on July 2nd, 2008 by Scott Whitney
Filed under: Podcast Marketing, Podcast Thoughts | No Comments »
Consider this, my dear readers — if you’re company is at a size that an all-hands meeting can’t possibly be attended by all the hands within your business, somebody is going to feel left out.
That somebody may have had to stay by his desk to answer the phone in case somebody (a customer…or maybe […]
Posted on June 25th, 2008 by Scott Whitney
Filed under: Podcast Reasons List, Podcast Thoughts | No Comments »
After signing up to my Four P’s mailing list, I received an email from Kay C., a Realtor I’ve had the pleasure of working with in a previous company:
Scott,Is this [podcasting] something Realtors are using? How can it build/improve my business?
I told Kay that yes, Realtors are using podcasting, but that I felt the […]
Posted on June 18th, 2008 by Scott Whitney
Filed under: Podcast Marketing, Podcast Reasons List, Podcast Thoughts | No Comments »
Of each of the Four P’s of Podcasting (Plan, Produce, Publish, Promote), the step that generates the most comments from those I interview (and the step that helps make smart people sound smart) is the production stage.
When producing your podcast, it’s important to remember that your listener’s time is limited. Knowing that, you want to […]
Listen Now:

Pre-Production Example [0:23m]:
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Play in Popup |
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Listen Now:

Post-Production Example [0:17m]:
Play Now |
Play in Popup |
Download
Posted on June 11th, 2008 by Scott Whitney
Filed under: Podcast Thoughts | No Comments »
PodWorx is working hard on a new website for one of our podcasts that will convert the entire website into a blog-based platform, where every single page will be seen as a blog post by Google. This is huge. We have seen podcast episodes and blog posts show up in Google within seconds of being […]
Posted on June 5th, 2008 by Scott Whitney
Filed under: Podcast Marketing, Podcast Thoughts | No Comments »
It’s always fun to receive positive feedback from a podcast listener. Even more fun is to see how a “Great Podcast” email leads to more and more excitement within the company for whom the podcast is produced for. It also shows how there is a good chance that you might bump into a listener!
This email […]
Posted on June 2nd, 2008 by Scott Whitney
Filed under: Podcast Marketing, Podcast Thoughts | No Comments »
Back in 2006, when PodWorx first came to be, I had the opportunity to speak with a VP at one of the Big Gaming Companies in Las Vegas about podcasting. A direct report of his had heard what I was doing, was very excited about the potential, and wanted his VP brought up to speed.
So, […]
Posted on May 27th, 2008 by Scott Whitney
Filed under: Podcast Marketing, Podcast Thoughts | 1 Comment »