Consider this, my dear readers — if your company is at a size that an all-hands meeting can’t possibly be attended by all the hands within your business, somebody is going to feel left out.
That somebody may have had to stay by his desk to answer the phone in case somebody (a customer…or maybe […]
Posted on June 25th, 2008 by Scott Whitney
Filed under: Podcast Reasons List, Podcast Thoughts | No Comments »
After signing up to my Four P’s mailing list, I received an email from Kay C., a Realtor I’ve had the pleasure of working with in a previous company:
Scott,Is this [podcasting] something Realtors are using? How can it build/improve my business?
I told Kay that yes, Realtors are using podcasting, but that I felt the […]
Posted on June 18th, 2008 by Scott Whitney
Filed under: Podcast Marketing, Podcast Reasons List, Podcast Thoughts | No Comments »
Of each of the Four P’s of Podcasting (Plan, Produce, Publish, Promote), the step that generates the most comments from those I interview (and the step that helps make smart people sound smart) is the production stage.
When producing your podcast, it’s important to remember that your listener’s time is limited. Knowing that, you want to […]
Listen Now:

Pre-Production Example [0:23m]:
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Listen Now:

Post-Production Example [0:17m]:
Play Now |
Play in Popup |
Download
Posted on June 11th, 2008 by Scott Whitney
Filed under: Podcast Thoughts | No Comments »
PodWorx is working hard on a new website for one of our podcasts that will convert the entire website into a blog-based platform, where every single page will be seen as a blog post by Google. This is huge. We have seen podcast episodes and blog posts show up in Google within seconds of being […]
Posted on June 5th, 2008 by Scott Whitney
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It’s always fun to receive positive feedback from a podcast listener. Even more fun is to see how a “Great Podcast” email leads to more and more excitement within the company for whom the podcast is produced for. It also shows how there is a good chance that you might bump into a listener!
This email […]
Posted on June 2nd, 2008 by Scott Whitney
Filed under: Podcast Marketing, Podcast Thoughts | No Comments »