Four P's of Podcasting
Facts and Figures about Podcasting
Productions by PodWorx, Inc.
Information about PodWorx
Podcast: Podcasting for Business
Blog: Podcasting for Business
 

 

Productions by PodWorx®, Inc.

PodWorx produces the following podcasts—

Private Intracast™

• Deployment Date — January 08, 2008
• Web Presence — Intranet

This Intracast is used primarily as a communication vehicle for the CEO and his staff to reach out to their world-wide employee base. Additional features of the show will include:

  • HR updates
  • Strategic updates
  • Customer success stories
  • New employee training
  • Interviews with top sales people & partners
   

External Podcast

• Deployment Date — In Budgeting, TBD
• Web Presence — Stand-Alone

An interesting show idea, this podcast will feature interviews and insights regarding a very specific/niche area of the real estate market. It will feature multiple hosts and take advantage of in-studio, telephone and VOIP-connected hosts and guests.

   

"Intersections" by Interwoven

• Deployment Date — August 27, 2007
• Web Presence — Stand-alone
Press Release

Intersections by Interwoven has been produced to provide valuable insight to line-of-business and IT executives responsible for delivering an engaging and profitable online presence, as well as those interested in streamlining business processes and addressing business risk. Episodes will cover a range of topics, including thought leadership, Interwoven corporate updates, solution strategies, technical how-to’s and tips and tricks, along with insights from a variety of customers, partners, and industry analysts.

[Intersections by Interwoven Podcast]

   

Interwoven's GearUp Podcast

• Deployment Date — March 15, 2007
• Web Presence — Integrated
Press Release

This podcast is meant to further reach out to the attendees of Interwoven's twice-a-year conference. It will feature interviews with:

   

Private Intracast™

• Deployment Date — February 27, 2007
• Web Presence — Extranet (login required)

This Intracast is positioned as a sales tool for both the company's internal sales force as well as their channel partners. It features:

  • New product information, sneak peeks
  • Competitive insights/takedowns
  • Interviews with top sales people & partners
  • Training (sales/product)
   

Acutrack Podcast

• Deployment Date — January 10, 2007 (ahead of schedule)
• Web Presence — Stand-Alone
Press Release

This external-facing podcast is for Acutrack, Inc., a CD and DVD manufacturing company in the Bay Area. It is meant to help those who deliver content stay up to speed on the best and most cost effective ways of delivering their movies, music, software or other content to their target audience.

[Acutrack Podcast]

   

Polycom On Demand

• Deployment Date — September 26, 2006 (ahead of schedule)
• Web Presence — Stand-Alone
Press Release

For those searching to learn more about conferencing and collaboration as it relates to their business, Polycom and PodWorx have launched the Polycom On Demand podcast. Produced to explain in easy-to-understand language the complexities of this exciting, though sometimes confusing area of business, the show features executive interviews, real-world customer examples, product information and educational presentations.

[Polycom On Demand]

   

Private Intracast™

• Deployment Date — October 5, 2006
• Web Presence — Intranet via VPN

This Intracast is used as a sales tool for a worldwide sales force of 300+ professionals. Its intent is to let all the sales staff hear the company's best sales people sell, close, prospect, handle objections and close business. Other content includes:

  • Partner Updates
  • Product information, sneak peeks
  • Competitive insights/takedowns
  • Interviews with top sales people
  • Training (sales/product)
  • Behind the scenes
   

Podcasting for Business

• Deployment Date — August 01, 2006
• Web Presence — Integrated
Press Release

With a target audience including sales, marketing, brand, and advertising professionals, the Podcasting for Business podcast sets out to educate the listener on the Four P's of Podcasting:

  • Plan
  • Produce
  • Publish
  • Promote

[Podcasting for Business]

   

Living In Las Vegas

• Deployment Date — January 12, 2006
• Web Presence — Stand-Alone

The Living In Las Vegas Podcast is a Las Vegas Podcast that gives a first-person look into what it's like to call Sin City your home. It has been featured in the following media outlets:

  • The New York Times
  • National Public Radio (host interview)
  • Las Vegas Review-Journal
  • Yahoo "New & Noteworthy" Podcasts

[Living In Las Vegas Podcast]

   

Great Relaxation Music

• Deployment Date — July 6th, 2005
• Web Presence — Integrated

The Great Relaxation Music podcast was deployed as a means of further extending the reach of the website's sales and marketing efforts. It features two or more tracks from CDs available on the website.

The podcasts have resulted in a 23% increase in Internet-based sales.

[Great Relaxation Music Podcast]

   

 

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